The store is located in an unassuming side street in Dongcheng. The firm replaced the original flat roof of the traditional building with a pitched roof, and reduced the overall volume of the store to assimilate it into its surroundings. Inside, the design centers around mirrored spaces, vertical gardens, and internal courtyards, “so as to create an infinite field of vision,” explain the architects. Their aim was to further transform the architecture into a garden, “featuring diversified scenes and experiences.” This focus on illusory reflections, greenery, and the collections on display, enables a playful interaction between people and objects. The “multiple reflections of people, objects, furniture, and plants generates an interactive relationship between the ‘real’ and the ‘reflected’,” they conclude.